Chat with us, powered by LiveChat PM007 Walden University Pepsi Project Risk Management Plan Assignment | Abc Paper
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Access the following to complete this Assessment:
Pepsi Refresh Project Case Study
Risk Management Scenario
Risk Management Template
To begin this Assessment, read the case study and scenario. Create a risk management plan based on the case study and scenario using the “Risk Management Plan Template” document provided.
pm007_assessment_riskmanagementplantemplate.zip

pm007_assessment_riskmanagementscenario.docx

rubric.pdf

pepsi_refresh_project_case_study.pdf

risk_management_plan_sample.pdf

Unformatted Attachment Preview

Risk Management Scenario
Scenario Background
Company:
• Pepsi
Pepsi’s Product Portfolio
• Fun for you
• Better for you
• Good for you
Pepsi’s Target Markets
• Millennial
• Generation X
• Baby Boomer
Internal Environment
• Board of Directors
o Risk management director at board level
• Multiple levels of corporate management
o Chief risk officer at corporate management level
• Multiple divisions
• Multiple management levels within divisions
o Executive risk manager at divisional level
• Wholly owned subsidiaries
• Multiple divisions within subsidiaries
• Multiple management levels within divisions
External Environment
• Bottling companies
• Distributers
• Point of sale locations
• Community relations
• Strategic alliances
• Competitors
Risk Environment
• Appetite
o High degree of risk acceptance for marketing programs
o High degree of risk acceptance related to return on investment timeline
o Moderate degree of risk acceptance for distinction between lines on product portfolio
o Low degree of risk acceptance regarding company reputation
• Tolerance
o High tolerance for risks related to relations with bottlers and distributers
o Moderate tolerance for community relations
©2018 Walden University
1

o Low tolerance for risks related to brand image
Threshold
o Defined by risk policies and procedures at the corporate and division levels
©2018 Walden University
2
Scenario
Pepsi has concluded that continuing the Pepsi Refresh Program will, in fact, be profitable in the mediumterm and is worth the investment outlined in the board’s subcommittee report. The board has directed
the company executives to execute a pilot that will roll out the redesigned program for a period of 1
year. After 1 year, the board will analyze the results and make a determination on continuing, tweaking,
or halting the program altogether.
The initial plan was to reduce focus on social media and focus more on traditional and sports marketing
vehicles; however, the board received an industry report that shows companies are realizing increased
revenue through increases in earned media value, and companies increase earned media value by
combining traditional marketing vehicles with social media. Pepsi will increase focus on this one area
during this 1-year pilot. The chief executive officer (CEO) assigned a program manager to implement the
redesigned Pepsi Refresh Program and a project manager to focus on the combination of traditional
marketing vehicles and social media.
The project manager assembled a project team with a project risk management professional (RMP) to
manage project risks. The RMP will develop a project risk management plan that will integrate with the
program risk management plan of the pilot program. The risk management plan will define procedures
to identify risks throughout the phases of the project. The plan will lay out the major categories of risks
associated with the project, how each category will affect the project’s stakeholders, and how
stakeholders will be engaged in the risk management process.
The risk management framework, detailed in the strategic plan, will serve as the foundation for the risk
management plan employing corporate and division policies and procedures to manage risks to the
project schedule, budget, and scope. The RMP will detail the risks to organizational assets and outline
the environmental factors that the program and project managers should consider as they plan,
execute, and monitor the project. Risk impacts and probability scales must show alignment with the
organization’s risk appetite and tolerance—and set thresholds used to manage monitoring and response
strategies. These strategies must allow for responses leveraging both external factors and relationships
and internal corporate and divisional resources.
©2018 Walden University
3
PM007: Project Risk Management: Prepare a project risk management plan using standard project management tools and techniques.
Assessment Rubric
0
Not Present
1
Needs Improvement
2
Meets Expectations
3
Exceeds Expectations
Student provides a
description with some
details of the purpose of a
project risk management
plan.
Student provides a
detailed description of the
purpose of a project risk
management plan.
Sub-Competency 1: Assess project risk management planning methods.
Learning Objective 1.1:
Describe the purpose
of a risk management
plan.
Student did not submit this
element of the
assignment.
Score:
Student provides a cursory
or incomplete description
with vague or missing
details of the purpose of a
project risk management
plan.
Few or no resources are
provided to support the
response.
Choose an item.
Instructor Feedback:
Feedback Statement
Learning Objective 1.2:
Describe the
components of a risk
management plan.
Score:
Choose an item.
Instructor Feedback:
Student did not submit this
element of the
assignment.
Student provides a cursory
or incomplete description
with vague or missing
details of four or fewer
components of a risk
management plan.
Few or no resources are
provided to support the
response.
Some details are missing
and/or are not fully
developed. Some
resources are provided to
support the response.
There are one or two
minor details missing.
Relevant resources are
provided to support the
response.
Student provides a
description with some
details of four components
of a risk management plan.
Student provides a
detailed description of
four or more components
of a risk management plan.
Some details are missing
and/or are not fully
developed. Some
resources are provided to
support the response.
There are one or two
minor details missing.
Relevant resources are
provided to support the
response.
Feedback Statement
©2018 Walden University
1
0
Not Present
1
Needs Improvement
2
Meets Expectations
3
Exceeds Expectations
Student provides a
description with some
details of four steps in the
project risk management
process that will be used
to identify, analyze, and
respond to risks for a case
study project.
Student provides a
detailed description of
four or fewer steps in the
project risk management
process that will be used
to identify, analyze, and
respond to risks for a case
study project.
Some details are missing
and/or are not fully
developed. Some
resources are provided to
support the response.
There are one or two
minor details missing.
Relevant resources are
provided to support the
response.
Student provides an
explanation with some
details of the risk
management approach for
a case study project.
Student provides a
detailed explanation of the
risk management
approach for a case study
project.
Some details are missing
and/or are not fully
developed. Some
resources are provided to
support the response.
There are one or two
minor details missing.
Relevant resources are
provided to support the
response.
Sub-Competency 2: Formulate an approach for conducting project risk management.
Learning Objective 2.1:
Describe the steps in a
project risk
management process.
Student did not submit this
element of the
assignment.
Score:
Choose an item.
Instructor Feedback:
Feedback Statement
Student provides a cursory
or incomplete description
with vague or missing
details of four or fewer
steps in the project risk
management process that
will be used to identify,
analyze, and respond to
risks for a case study
project.
Few or no resources are
provided to support the
response.
Learning Objective 2.2:
Explain how risk
management will be
approached for the
project.
Score:
Choose an item.
Instructor Feedback:
Feedback Statement
Student did not submit this
element of the
assignment.
Student provides a cursory
or incomplete explanation
with vague or missing
details of the risk
management approach for
a case study project.
Few or no resources are
provided to support the
response.
Sub-Competency 3: Apply risk management tools and techniques to identify project risks.
©2018 Walden University
2
Learning Objective
3.1: Describe the
method that will be
used to identify
project risks.
Score:
0
Not Present
Student did not submit this
element of the
assignment.
1
Needs Improvement
Student provides a cursory
or incomplete description
with vague or missing
details of the process that
will be used to identify risk
for a case study project.
Few or no resources
provided to support
response.
Choose an item.
Instructor Feedback:
Feedback Statement
Learning Objective 3.2:
Describe the types and
sources of project risk.
Student did not submit this
element of the
assignment.
Score:
Choose an item.
Instructor Feedback:
Few or no resources
provided to support
response.
Feedback Statement
Learning Objective 3.3:
Document identified
project risks in a risk
register.
Score:
©2018 Walden University
Student provides a cursory
or incomplete description
with vague or missing
details of three or fewer
types and three or fewer
sources of risks that will be
identified for a case study
project.
Student did not submit this
element of the
assignment.
Student provides a cursory
or incomplete
identification with vague
or missing details of risks
documented in a risk
register for a case study
project.
2
Meets Expectations
Student provides a
description with some
details of the process that
will be used to identify risk
for a case study project.
3
Exceeds Expectations
Student provides a
detailed description of the
process that will be used
to identify risk for a case
study project.
Some details are missing
and/or not fully
developed. Some
resources provided to
support response.
There are one or two
minor details missing.
Relevant resources
provided to support
response.
Student provides a
description with some
details of three types and
three sources of risks that
will be identified for a case
study project.
Student provides a
detailed description of
three or more types and
three or more sources of
risks that will be identified
for a case study project.
Some details are missing
and/or not fully
developed. Some
resources provided to
support response.
There are one or two
minor details missing.
Relevant resources
provided to support
response.
Student provides an
identification with some
details of risks
documented in a risk
register for a case study
project.
Student provides a
detailed identification of
risks documented in a risk
register for a case study
project.
Some details are missing
There are one or two
minor details missing.
3
0
Not Present
Choose an item.
Instructor Feedback:
1
Needs Improvement
Few or no resources
provided to support
response.
Feedback Statement
2
Meets Expectations
and/or not fully
developed. Some
resources provided to
support response.
3
Exceeds Expectations
Relevant resources
provided to support
response.
Student provides an
explanation with some
details of how risk
measurement scales will
be developed for a case
study project.
Student provides a
detailed explanation of
how risk measurement
scales will be developed
for a case study project.
Sub-Competency 4: Perform quantitative and qualitative risk analysis.
Learning Objective 4.1:
Explain how risk
measurement scales
will be developed using
qualitative methods.
Student did not submit this
element of the
assignment.
Score:
Choose an item.
Few or no resources are
provided to support the
response.
Instructor Feedback:
Feedback Statement
Learning Objective 4.2:
Explain how risks will
be prioritized based on
the defined
measurement scales.
Score:
Choose an item.
Instructor Feedback:
©2018 Walden University
Student provides a cursory
or incomplete explanation
with vague or missing
details of how risk
measurement scales will
be developed for a case
study project.
Student did not submit this
element of the
assignment.
Student provides a cursory
or incomplete explanation
with vague or missing
details of how risks will be
prioritized based on
qualitative measurement
scales for a case study
project.
Few or no resources are
provided to support the
Some details are missing
and/or are not fully
developed. Some
resources are provided to
support the response.
There are one or two
minor details missing.
Relevant resources are
provided to support the
response.
Student provides an
explanation with some
details of how risks will be
prioritized based on
qualitative measurement
scales for a case study
project.
Student provides a
detailed explanation of
how risks will be
prioritized based on
qualitative measurement
scales for a case study
project.
Some details are missing
and/or are not fully
developed. Some
resources are provided to
There are one or two
minor details missing.
Relevant resources are
provided to support the
4
0
Not Present
Feedback Statement
Learning Objective 4.3:
Explain how risks will
be prioritized based on
the EMV method.
Student did not submit this
element of the
assignment.
Score:
Choose an item.
Instructor Feedback:
Feedback Statement
Learning Objective 4.4:
Document risk
measurement
information in a
project risk register.
Student did not submit this
element of the
assignment.
Score:
Choose an item.
Instructor Feedback:
Feedback Statement
1
Needs Improvement
response.
2
Meets Expectations
support the response.
3
Exceeds Expectations
response.
Student provides a cursory
or incomplete explanation
with vague or missing
details of how risks will be
prioritized based on EMV
for a case study project.
Student provides an
explanation with some
details of how risks will be
prioritized based on EMV
for a case study project.
Student provides a
detailed explanation of
how risks will be
prioritized based on EMV
for a case study project.
Few or no resources are
provided to support the
response.
Some details are missing
and/or are not fully
developed. Some
resources are provided to
support the response.
There are one or two
minor details missing.
Relevant resources are
provided to support the
response.
Student provides a cursory
or incomplete analysis
with vague or missing
details of risks for a case
study project using
qualitative and
quantitative methods.
Student provides an
analysis with some details
of risks for a case study
project using qualitative
and quantitative methods
documented in a risk
register.
Student provides a
detailed analysis of risks
for a case study project
using qualitative and
quantitative methods
documented in a risk
register.
Few or no resources are
provided to support the
response.
Some details are missing
and/or are not fully
developed. Some
resources are provided to
support the response.
There are one or two
minor details missing.
Relevant resources are
provided to support the
response.
Sub-Competency: Develop risk responses that are appropriate given the probability and level of impact of the risk.
Learning Objective 5.1:
©2018 Walden University
Student did not submit this
Student provides a cursory
Student provides a
Student provides a
5
Summarize the
approach for
developing risk
response strategies.
0
Not Present
element of the
assignment.
Score:
Choose an item.
Few or no resources are
provided to support the
response.
Instructor Feedback:
Feedback Statement
Learning Objective 5.2:
Describe the process
that will be used to
determine risk triggers.
1
Needs Improvement
or incomplete summary
with vague or missing
details of the approach for
developing risk response
strategies for a case study
project documented in a
risk register.
Student did not submit this
element of the
assignment.
Score:
Choose an item.
Instructor Feedback:
Student provides a cursory
or incomplete description
with vague or missing
details of the process that
will be used to determine
risk triggers for a case
study project documented
in a risk register.
Few or no resources are
provided to support the
response.
Feedback Statement
2
Meets Expectations
summary with some
details of the approach for
developing risk response
strategies for a case study
project documented in a
risk register. Some details
are missing and/or are not
fully developed.
3
Exceeds Expectations
detailed summary of the
approach for developing
risk response strategies for
a case study project
documented in a risk
register.
Some resources are
provided to support the
response.
There are one or two
minor details missing.
Relevant resources are
provided to support the
response.
Student provides a
description with some
details of the process that
will be used to determine
risk triggers for a case
study project documented
in a risk register.
Student provides a
detailed description of the
process that will be used
to determine risk triggers
for a case study project
documented in a risk
register.
Some details are missing
and/or are not fully
developed. Some
resources are provided to
support the response.
There are one or two
minor details missing.
Relevant resources are
provided to support the
response.
Writing reflects competent
use of standard edited
American English.
Grammar, spelling, and
mechanics reflect a high
level of accuracy in
standard American English
and enhance readability.
PS001: Written Communication: Demonstrate graduate-level writing skills.
Learning Objective
PS 1.1:
Use proper grammar,
spelling, and
mechanics.
©2018 Walden University
Multiple major and minor
errors in grammar,
spelling, and/or mechanics
are highly distracting and
seriously impact
Multiple minor errors in
grammar, spelling, and/or
mechanics are distracting
and negatively impact
readability.
Errors in grammar,
6
readability.
Learning Objective
PS 1.2:
Organize writing to
enhance clarity.
Writing is poorly organized
and incoherent.
Introductions, transitions,
and conclusions are
missing or inappropriate.
Writing is loosely
organized. Limited use of
introductions, transitions,
and conclusions provides
partial continuity.
Learning Objective
PS 1.3:
Apply APA style to
written work.
APA conventions are not
applied.
APA conventions for
attribution of sources,
structure, formatting, etc.,
are applied inconsistently.
spelling, and/or mechanics
do not negatively impact
readability.
Writing is generally wellorganized. Introductions,
transitions, and
conclusions provide
continuity and a logical
progression of ideas.
APA conventions for
attribution of sources,
structure, formatting, etc.,
are generally applied
correctly in most
instances. Sources are
generally cited
appropriately and
accurately.
Writing is consistently
well-organized.
Introductions, transitions,
and conclusions are used
effectively to enhance
clarity, cohesion, and flow.
APA conventions for
attribution of sources,
structure, formatting, etc.,
are applied correctly and
consistently throughout
the paper. Sources are
consistently cited
appropriately and
accurately.
PS005: Critical Thinking and Problem Solving: Use critical-thinking and problem-solving skills to analyze professional issues and inform best
practice.
Learning Objective
PS 5.1:
Analyze assumptions
and fallacies.
Learning Objective
©2018 Walden University
Analysis of assumptions is
missing.
Assumptions are missing.
Response is weak in
assessing the
reasonableness of
assumptions in a given
argument.
Response generally
assesses the
reasonableness of
assumptions in a given
argument.
Response clearly and
comprehensively assesses
the reasonableness of
assumptions in a given
argument.
Response does not
adequately identify and
discuss the implications of
fallacies or logical
weaknesses in a given
argument.
Response does not
Response identifies and
discusses the implications
of fallacies and/or logical
weaknesses in a given
argument.
Response provides a
detailed and compelling
analysis of implications of
fallacies and logical
weaknesses in a given
argument.
Response justifies the
Response presents and
7
PS 5.2:
Generate reasonable
and appropriate
assumptions.
Learning Objective
PS 5.3:
Assess multiple
perspectives and
alternatives.
Learning Objective
PS 5.4:
Use problem-solving
skills.
©2018 Walden University
adequately present and
discuss key assum …
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